News Munchies

For All those Marketers Who Don't Bother to Read Our Web Site

Originally Posted Thursday, 02 October 2014 at 08:18 PM
Updated Friday, 02 September 2016 at 05:50 PM

We've posted this notice before, but it appears that suppliers and marketers don't bother to read our site before blindly sending us promos, so we'll give them another chance...

We certainly don't believe all suppliers or marketers are idiots. However, at CornerBarPR.com^®, we get our share.

On an all-too-frequent basis, CornerBarPR.com is contacted by folks who obviously have never read our Web site or our Google+ page.

If they had, they would have found information similar to ...

"CornerBarPR.com opened in Jan 2001. Right now, we're in the midst of a major site overhaul, implementing new technology -- everything has changed dramatically in the intervening years -- and an improved format and user experience. We don't yet have a date for full implementation, but, as our Tech God tells us, 'it's getting closer and closer.'"

As we've said many times in several places, it makes no sense for us to promote or add extensive new content to CornerBarPR.com as we are upgrading and updating and making significant improvements.

Because of vast changes in Web technology since we opened our doors in 2001, some of our pages no longer render properly, and many features rely on now-outdated software and programming approaches.

But it's clear that many of the folks who contact us have failed to comprehend a crucial message from Marketing/Public Relations 101 -- you know, the admonition that you be familiar with the outlet's specifics and approach before blindly sending them your pitch.

In a way, though, their careless or clueless approaches are beneficial.

Now we know what companies and services to avoid using in the future.

About The Author

Richard B. Barger, ABC, APR

Richard B. Barger, ABC, APR, is well-positioned as CornerBarPR's Chief Curmudgeon; he's our version of Andy Rooney -- loves words, particularly loves to complain about idiocy.

In his spare time, Rich runs the inventively named Barger Consulting, where he conducts strategic communications planning and research, and gives people advice whether they want it or not.

Through the years, Rich has tricked unsuspecting folks into giving him positions as managing editor of the public relations division of a 180-person agency, and as a wire service editor, an economic analyst, a federal investigator, and, bless his little muddy boots, a farmer. Really. He fancies himself a pretty fair country editor and at one time was famous among about half a dozen people as "The Voice of IABC."

At various points in what passes for a career, he's done time as a member of IABC, PRSA, and NSPRA, as well as the Gifted Association of Missouri, the University of Missouri Alumni Association, the Council of Better Business Bureaus (as a Senior Arbitrator), and a handful of church choirs.

Known as "Boom-Boom Barger" in Marching Mizzou, Rich refuses to answer the phone during University of Missouri football or basketball games, plays a hard-edged game of bridge, and is married to a woman he doesn't like to talk about much, because she's smarter and much nicer than he is.

Barger's motto: "Some mistakes are too much fun to make only once."